定量分析
第5期 彭正龙:Porter
模型定量分析研究 479
ResearchabouttheQuantitativeAnalysis
ofthePorterModel
PengZhenglong
(SchoolofEconomicManagement,ShanghaiUniversity)
Abstract
ThepaperpresentsanewmethodonthePortermodelquantitativeanalysis,whtmatrixoftheAna2lyticHierarcheyP(P)torelativeproportionofeachcom2petitivethefuzzymathematicalconceptandmtheassessmentofthecompetitivepowerofeachcompetitivefactoandtheassessmentofthecounter2balancepoweragainsteachcompetitivestructurefactor.ThiswillmakethepracticalapplicationofPortermodelmoreobjective,moreaccurateandmorereasonable.
Keywords:Portermodel;competitivestructureanalysis