【极品PPT模板】史上最全(730页)的PPT模板图表素材集合之5(共六辑)

史上最全PPT图表集合-730页第五辑

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Use existing Products

STEP 1

Become Aware of New

STEP 2

New Product is Available

STEP 3

Buy New Product

STEP 4

2005

2006

2008

7000

5000

3000

MARKET VALUE

/

/

/

/

STEP 1

Brand Diagnosis

Brand CommunicationSTEP 4

Brand Management Process

Brand PerspectiveSTEP 2

Brand Culture

STEP 3

Case 064Business ContentsCategory 1Sub_category 01 Sub_category 02

Category 2Sub_category 01Sub_category 02

eSolutionCategory 4

consulting

Sub_category 01 Sub_category 02

Category 3

strategy

Sub_category 01 Sub_category 02 Sub_category 03 Sub_category 04

STEP 1 STEP 2

STEP 3STEP 4

Model of Sale Formation

NEEDS Analysis

- - , -

Self Actualization needs

-

,

Esteem needs

Social needs- - ,

Safety needs

Case 067Brand Management Process

Step1 Media mix

Step2 Target mix STEP 3 Brand mix STEP 4 SeasonalityProcess Completed

STEP 5 Regional mix

Community Shop

Recruit System

Mailing system

Search System

Web Design

Renewal Category

2 concept

0 creative

1advertising

2Media planning

2measurability

Case 070

?Where are we?

?Are you getting there?

?Why are we there?

T-plan ?How could we get ther?

?Where could we are?

Case 071

attention

interest

. AIDMA . 1. Attention - . 2. Interest - .

AIDMAaction desire

3. Desire - . 4. Memory - . . 5. Action -

.

memoryEstelmo Lews

Case 072

RENEWALSearch SystemSite System

Web Design

Recruit System / System

Community Shop &

Mailing system Admin tool System

Rogers innovator Early adaptor Early majority Late majority laggard

Social factors